Ujjivan had organized an internal region-wise contest, Monsoon Marathon, amongst branches to foster healthy competition and to enable branches to benchmark themselves against each other.
The Monsoon Marathon contest spanned 4 months (June – September) with the aim to reward consistent performance. Branches were divided into two categories, “Mature” and “Growing” and were evaluated accordingly. The contest measured branch performance based on various metrics such as Volume growth, Customer retention, Credit Quality and branch productivity. The weightage for these parameters was based on branch classification (Mature/ Growing)
The contest elicited great interest from branches. The staff enthusiastically took up the challenge to be “The Best Branch”. The results of the Marathon for the regions were declared in October. |
