Ram Avatar has been with Ujjivan since 2008 as CRS. Before coming to Ujjivan Ram Avatar ran a milk business. One of his acquaintances who worked at the Vijay Nagar branch, referred Ram Avatar and he was selected as a CRS and allocated to the Dakshinpuri branch in New Delhi.

Ram Avatar took up the challenge with great zeal and enthusiasm. Initially his efforts did not yield desired results. But he did not lose heart and his branch manager expressed his faith in Ram Avatar’s abilities and egged him on to keep trying. Ram Avatar’s persistence finally bore fruit with him winning the ‘Best CRS of the month’ award consistently at the Dakshinpuri branch.

Ram Avatar believes that one of the key lessons that he learnt is that ‘The first impression is the last impression’. So he gave a lot of importance to projection meetings, which is the first exposure of prospective customers and the local community to Ujjivan and in some cases to mincrofinance itself. Ram Avatar also adhered to policies and procedures to ensure customer quality and optimum service. He was promoted as a Sr.CRS in November 2009. He feels that it is his philosophy and work ethic stood that have stood him in good stead.

Ram Avatar says that being at Ujjivan has been quite a revelation for him, as he had not come across an organisation that listens to employees in lower rungs. He was also pleasantly surprised that the emphasis for moving up in Ujjivan is performance. He is happy that the absence of a formal higher education is not a hindrance to the growth of an individual in the organisation, as many amongst his peers have had to discontinue their education due to personal circumstances, despite having the ability to study further. Ram Avatar looks forward seeing Ujjivan grow to greater heights and growing with the organisation.